Fronius USA is a leading manufacturer of high-quality technology, including solar inverters and welding power sources. For the cleanest weld or the cleanest energy, Fronius is the best choice. Founded in Austria in 1945, Fronius started producing battery chargers and later welding technology. In 1992, the company entered the solar energy industry. This was the birth of the company’s three vibrant business units: Perfect Welding, Solar Energy and Perfect Charging.
To better promote its innovations, Fronius hired TerraCurrent CCO Aimee Tuck to develop print ads, video strategy, scripting, and visuals for several highly successful multi-platform advertising and marketing campaigns highlighting Fronius USA’s value proposition and mission.
Our people-focused advertising campaigns built global awareness of the Fronius brand and connected them to new customer demographics.