Smart Inverter Content Campaign


TerraCurrent Services Provided

Market Sector

The smart inverter content campaign helped establish SunSpec Alliance as a thought leader and forward-thinking change agent in the solar + storage distributed energy field.

The SunSpec Alliance is a trade alliance of more than 100 solar and storage distributed energy industry participants, together pursuing information standards to enable “plug & play” system interoperability.

In an effort to promote smart inverter technology, SunSpec hired TerraCurrent to create a multiplatform content campaign that included a case study, white paper, poster, social images, and marketing visuals.