Dinex Group, the parent company of US-based Dinex Emission, took the visual identity developed by TerraCurrent CCO Aimee Tuck and adopted it on a global scale.
Dinex Emission, a developer and manufacturer of exhaust and emission control products for heavy-duty vehicles, seeks to be a catalyst for commerce and conservation, supporting profitability while keeping pollution out of the air. TerraCurrent came on board to help Dinex, a company with Danish roots, localize its approach and marketing in the US.
As part of a larger project to develop a US-based marketing strategy and brand identity, TerraCurrent created a unified visual identity, including logos, social media assets, sales sheets, and other designed content, that Dinex uses to communicate its vision and value proposition consistently.